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Take your time – the other side of Switzerland!

Watch Valley


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Watch Valley
The Jura and its three lakes: No one is ever in a hurry in the watchmaking region between Geneva and Basel. Discover lakes, mountains, valleys and unspoilt nature one step at a time. No more and no less.
Welcome to the Jura and its unmistakable regions. Authentic, genuine and nearby.

The Neuchâtel region – between lakes and mountains

A lakeshore draped with vineyards and villages; beside the water, a mediaeval university city that draws lovers of art and culture from far and wide; stretching behind it, a landscape of hills and pastures that leads all the way up to the watch capital, La Chauxde- Fonds; hidden valleys, romantic gorges, forested slopes leading down to the meandering River Doubs… Neuchâtel’s countryside will surprise you with its variety of landscapes and its rich history, traces of which are to be seen all around: castles, monuments and unique museums that house exquisite examples of the watchmaker’s art, as well as a host of other historical treasures.

Bernese Jura – the unexpected

Rich in nature and tradition and balanced between two cultures, the deep valleys, flowery meadows and craggy hillsides make the Bernese Jura the perfect place to escape everyday life. Discover a range of fabulous hikes or explore the region’s nature reserve at the Chasseral, the highest point in the area – at the same time enjoy the wonderful panoramic view of the surrounding valleys and lakes.

This is the Jura

A breathtaking landscape of forest, ponds and pastures, scattered with small, well-tended villages, and laced with wild streams: here, nature has managed to keep all its beauty. Switzerland’s newest region is a paradise for hikers, cyclists and horse riders. Culture, tradition, fine food and wine, and a host of leisure activities: the Jura brings them all together with an easy charm. The people who live here, meanwhile, are more than happy to share with you the beauty and variety of their landscape.
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Watch Valley

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  • Cliffs at Creux du Van
  • The Jura ridges trail
  • The ‘‘Saut-de-Doubs’’ waterfall, a stunning highlight
  • The original Tête de Moine, the cheese from Bellelay
  • Absinthe – the mysterious “green fairy”
  • Freiberger horses – the only native breed
  • Art nouveau architecture in La Chaux-de-Fonds
  • The best-known watch brands in the world
  • The Jura Railway – climb aboard the red train!
  • Chasseral, the highest point on the Jura’s high level trail
  • Europe’s largest source of renewable energy
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